By The Tahona Editorial Team
8 Punch-lines & Some amazing Accessories
We Are Tahona Society, United by Bartending
Founded in 2009 with a dream in mind
World-class bartenders & Altos Tequila co-creators Dré Masso and Henry Besant established the Tahona Society to attract bartenders from around the globe who wanted to improve their mixology skills and knowledge of tequila.
To this day, the Tahona Society is the world’s leading tequila education program for bartenders. We aim to promote and spread the agave and tequila culture, focusing on the Olmeca Altos brand.
Here are some stories we’ve proudly made together
Driving Change
In 2018, we supported the creation of a mental health community. In 2021, we contributed to the development of sustainable products for a pressing marketing need. In 2023, we helped drive a recycling movement in Cartagena.
The Tahona Society Competition: Beyond Cocktail Competitions
Helping Bar Professionals Grow Through Henry Besant Support
In 2019, Adrián López, from Mexico, received $10,000 USD to finance his dream of studying English immersed in an English-speaking country. He moved to London to study and pursue his passion. Meet the 2020 winners.
Announcement for the Henry Besant Scholarship
Become a member of our familia!
You can become a part of the Tahona Society of bartenders by attending any of the events that we organize locally in more than 25 countries every year.
CompetitionAbout Tahona Society
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It’s a community founded in 2009, by bartending legends Dré Masso and Henry Besant, the creators of Altos Tequila. Their goal was to bring bartenders together through education, collaboration, and community. Over the years, it has grown into a global initiative focused on empowering bartenders through social entrepreneurship, life balance, and career growth. Through educational programs, expert-led experiences, and community-driven initiatives, the Tahona Society champions a more sustainable hospitality industry while helping bartenders develop new skills, unlock opportunities, and drive positive change within their communities.
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We’re shaping what’s next. We’ll share updates and announcements through our Instagram account. Follow us here!
